JCDecaux launched on July 4th its new UK experiential division, called JCDecauxLive. JCDecauxLive replaces Concourse Intitiatives, a division bought by JCDecaux in November 2011.The division has been expanded to offer clients a ‘one-stop-shop’ that will…
JCDecaux successfully challenged pedestrians and passengers to don their sporty gear for summer and get their hearts pumping in several collaborations round the world.Vélib, FranceChamps- Elysées , one of the most famous avenues in the world, was…
To unveil the new A8L car in Qatar, Audi teamed up with q.media Decaux and turned Villagio Mall into a unique showroom.The luxury car was placed on a custom-made illuminated platform at the entrance of the Via Domo, the Villagio’s VIP area. This allowed…
For the release of The Hangover III, the final chapter of the trilogy, both JCDecaux Norway and JCDecaux Portugal conducted an Innovate campaign to promote the film, in conjunction with Warner Bros.One of the most iconic scenes in this new movie involves…
On February 24th, at La Défense (the business district near Paris), passers-by were surprised to see a giant cube of 5 meters high, equipped with a digital screen. This event was imagined and designed by JCDecaux Innovate and the agencies BETC and OMD.One…