ADVERTISING street furniture. A responsible and useful model.
In 1964, entrepreneur and visionary, Jean-Claude Decaux created Advertising Street Furniture, a concept that would become known worldwide. Cities are provided with free, high-quality Street Furniture that is maintained and serviced by JCDecaux and financed by advertising. Since its beginnings, JCDecaux has been developing a responsible and useful model that promotes ecological, social and societal transition, based on one conviction: growth with a conscience. A pioneering spirit, innovation, quality, responsibility and the desire to make a positive contribution to the present and the future have always been central to JCDecaux's values and actions.
Since the invention of this original model and the advertising bus shelter in 1964, JCDecaux has become number one worldwide in outdoor advertising.

