JCDecaux: number one outdoor advertising company in China

Paris, 15 June 2005  - JCDecaux SA (Euronext Paris : DEC), the number one outdoor advertising company in Europe and number two worldwide, announced today that at the close of business on Friday, 10 June 2005, it had acquired 98.36% of the shares in MediaNation Inc., following its general offer. JCDecaux acquired a 79.67% stake in MediaNation Inc., a company listed on the Growth Enterprise Market (“GEM”) of the Hong Kong Stock Exchange (“Exchange”) from its main shareholders at the end of April.  Minority shareholders holding the remaining stake in MediaNation may still tender to JCDecaux’s general offer until 24 June 2005.  After completion of the general offer, it is JCDecaux’s intention to proceed with a compulsory purchase of the remaining shares, if any, and to apply for a withdrawal of MediaNation’s listing on the Exchange.  The acquisition price for 79.67% is HK$405.2 million (€39.7 million); HK$0.282 per share. The general offer is also made at HK$0.282 per share. MediaNation Inc. operates advertising services for the Beijing metro network and two lines of the Shanghai metro. It is also the leading supplier of advertising services on the bus network in the People’s Republic of China (15 cities) and holds a contract for the installation and advertising on 1,000 newspaper kiosks in Shanghai. In 2004, MediaNation Inc reported revenues of HK$439.6 million (€43.1 million), up 17% compared to 2003. Jean-Charles Decaux, Co-CEO of JCDecaux, stated: “The successful general offer for MediaNation strengthens our position in China and will allow us to accelerate our growth in the Chinese market, which is one of the most dynamic in the world.  Together with our other important contracts in the region, we are now the number one outdoor advertising company in China”.