Some reports have predicted “Carmageddon”. We’re not there yet, but undoubtedly, tech developments are bringing the auto industry closer to a tipping point. Here we analyse the key trends that will impact traditional car manufacturers (OEMs) and the…
OOH maintains a strong 7% growth even though budgets may appear migrating to digital. So, which brands are shifting to OOH and why? Our second instalment of the Top OOH Categories analysis delves into the media goals and OOH strategies of the fastest…
… the omnichannel personalisation firm that carried out the study, discusses how sometimes the customer experience drives … happy where technology takes away the choice, as is the case with facial recognition at tills. Overall, shoppers are …
… and create an opportunity for them to share their most creative and advanced technological solutions for the … in mobile connectivity, JCDecaux were proud to showcase the latest innovations from the lab, that exist to … projects such as integrated digital art installations Creative environments There is art in innovation! JCDecaux …
By 1.00pm on 11.11.2014, consumers had spent more than RMB 35bn (€4.6bn) with Alibaba, beating last year’s total spend in just 13 hours of trading. And it took only three minutes for the website to reach its first milestone of RMB 1bn (€ 131m.) in…