Paris, 7 October 2014 - JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced that it has been awarded the advertising concession for public and private construction hoardings in the City of Paris, excluding the road network. It is a 13-year concession which will be effective as of 1st January 2015.
JCDecaux previously held the advertising concession for private construction sites and this new contract affords it exclusive rights to access hoardings, scaffolding, safety panels, barriers and buildings on both private and public sector construction sites in Paris, excluding the road network.
As part of this contract, and in line with its active Sustainable Development policy, JCDecaux analysed how best to integrate construction hoardings into the urban landscape so that it could offer high-quality, environmentally-friendly solutions that meet the Paris city authorities' requirements in terms of Sustainable Development and its Climate Plan.
Jean-Charles Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, said: "I am delighted to continue and further develop our partnership with the City of Paris with this agreement, which covers both private and public sector construction sites, excluding the road network. JCDecaux will offer a high-quality product that will blend in with the urban landscape in Paris and meet the needs of the city, its citizens and brands. This contract demonstrates, once again, JCDecaux's ability to offer municipalities innovative solutions while providing high visibility for advertisers".