Paris, 28 March, 2013 - JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces the appointment of Stéphanie Foulon as OneWorld Manager, International Client Services - Asia based in Shanghai, effective from 1 April 2013. She will report to Xavier Dupré, Managing Director, Sales of JCDecaux OneWorld, and Thierry Bardoux, Chief Executive Officer, JCDecaux Airport Division in Shanghai.
This is a new position created within JCDecaux OneWorld - in charge of JCDecaux’s international sales and marketing support for clients, media and advertising agencies in the more of 55 different markets where the Group operates - to establish greater proximity with brands located in Asia and ensure greater understanding of the challenges they face. In this way, we can offer more relevant and specialised tailored solutions that facilitate our clients' international expansion.
Stéphanie Foulon's appointment follows the opening JCDecaux OneWorld offices in Paris and New York in 2011.
Stéphanie Foulon, 27, is a graduate of RMS (Reims Management School) and of its Cesem (Centre d’Etudes Supérieures Européennes de Management) Franco-Chinese work experience programme. As OneWorld Manager, International Client Services - Asia, Stéphanie Foulon's main role will be to work with major clients in Asia that show international development potential.
Stéphanie's geographical proximity and on-the-ground presence will help to further reinforce relations between JCDecaux and Asian advertisers and agencies.
Before her appointment as OneWorld Manager, International Client Services – Asia, Stéphanie Foulon was Marketing Manager for JCDecaux Airport Chengdu in China
Xavier Dupré, Managing Director, Sales of JCDecaux OneWorld, said: "The creation of this new position in Asia, our fourth JCDecaux OneWorld office after the UK, France and the US, will allow us to work closer with our Asian teams. Our enhanced regional proximity will improve the JCDecaux OneWorld services we provide to our current international partners, and will help in targeting prospective international clients in Asia seeking a global structure that meets their requirements. Out of Home is one of the most dynamic media sectors internationally, and JCDecaux is ideally placed to accompany the growing consolidation of its clients and their agencies."