JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, is pleased to unveil its new corporate website today. The fully revamped site features a new design and is available in English and French at
www.jcdecaux.com.
Created as a global communication platform providing access to the world of JCDecaux, the website features:
- A new and unique editorial approach with enriched content that highlights outdoor advertising media and all of the services and innovations offered to cities, airports and transport companies. In the new version, articles, blog posts, testimonials and overviews will offer an exciting, informative and practical way to discover the company, its business model, its expertise and its areas of business, as well as its latest endeavours and innovative projects.
- A more intuitive user experience aligned with the JCDecaux brand experience due to a refined design, which enables an immersive visual identity with large images and full-screen videos. The website adapts to user behaviour, with a responsive web design for tablet and smartphone users.
Website improvements are not limited to the corporate website, each country's website will be upgraded based on the corporate model, with local adaptions, to strengthen the Group's coherence internationally. The first subsidiary website to be launched using this model is the Netherlands site (
www.jcdecaux.nl), while the websites for the UK, Portugal, Germany, Hungary, Lithuania, North America and France are currently in development.
Jean-Charles Decaux,
Chairman of the Executive Board and Co-CEO of JCDecaux, said:
“We are delighted to unveil our new corporate website today. As a genuine showcase for our Group, it offers visitors the ability to discover—or rediscover—our history, our strategy and our lines of business, and to understand why outdoor advertising is one of the most dynamic media platforms in the market and why JCDecaux is number one worldwide. We are pleased to unite all of our over 75 countries around this ambitious project, offering them the ability to retain their local differences while guaranteeing strong consistency for our brand throughout the world.I'd like to express my heartfelt thanks to all the teams working on this global project, who have developed a website that reflects the expertise and excellence of JCDecaux—a website that is intuitive, dynamic and comprehensive, serving cities, airports, transport companies, advertisers, investors, journalists and the public at large.”