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New paths for the roads of tomorrow

Transportation news feeds are filled with tech innovations and new start-ups willing to improve our daily mobility…

Swimming is back in town (it’s still summer!)

Among other natural elements, water surely is one of the most appreciated in cities – or even a symbol, as the famous …

How cities deal with the climate change risks

According to the non-profit organization “100 Resilient Cities”, urban resilience is the ability of individuals,…

Outdoor is in

Spring starts when the bikes start to melt…

How to celebrate both the end of a difficult winter and the beginning of warmer days?Take an ice cube that will melt,…

Outdoor is in

"Make With a Red Stripe”: how to promote beer? An everyday challenge

Jamaïcan beer brand Red Stripe set up an art project called “Make with a Red Stripe”.This is a new ambient project…

Outdoor is in

Flashmobs are still useful : Tic Tac knows it

Tic Tac wanted to create an outdoor campaign that conveys a very simple but universal message: bad breath is annoying…

Urban Radar

Eye-tracking devices will read your thoughts

In the movie Minority Report, all that deals with eye-tracking, personal data and privacy seem only science fiction…

Urban Radar

TweetVox: Sound & city are definitely a trendy topic

We already talked about « Clameurs », a mobile application that lets people record messages linked to their geographic…

Focus

The city for canvas: the many faces of Street Art

Paradoxically enough, and despite some negative assumptions, urban areas have become more and more human. Companies are…

Facts & Figures

Who exactly are the digital natives? PC lovers for sure

The “Digital Natives”, other qualification of youngsters born between 1985 and 1995, are a perfect target for IT…

Facts & Figures

The rise of the Tablets : 2012 edition

Worldwide tablets sales are going to increase from 60 to 119 million in 2012 according to Gartner.Apple and its iPad…

Facts & Figures

Digital personalities: which one is yours?

New IBM study Beyond Digital, released during the 2012 NAB conference, shows the emergence of four distinct “digital…

Outdoor is in

What would You do for a free laptop?

Thinking that winning a notebook could be something people highly crave for, Intel set up a number of installations…

Outdoor is in

Say Cheese !

How could the brand Oral B possibly promote its electric toothbrush and demonstrate that even if your teeth seem…

Outdoor is in

Financial interactive wall

Infographics available to everyone? Maybe that is the bet of world-famous newspaper, The Financial Times.In their…