New paths for the roads of tomorrow
Transportation news feeds are filled with tech innovations and new start-ups willing to improve our daily mobility…
Focus on
Swimming is back in town (it’s still summer!)
Among other natural elements, water surely is one of the most appreciated in cities – or even a symbol, as the famous …
How cities deal with the climate change risks
According to the non-profit organization “100 Resilient Cities”, urban resilience is the ability of individuals,…
Outdoor is in
The edible poster
Mr. Kipling, a British cake brand, came up with a tasty campaign outside a shopping mall in Westfield, London. The cake…
Outdoor is in
High Five Amsterdam and New York!
Dutch royal airline KLM and DDB group agency Eigen Fabrikaat came together to create a unique experience between…
Outdoor is in
The magic broom
To promote the fourth edition of Quebec Magic Festival, LG2 agency imagined an amusing campaign to surprise passers-by…
Urban Radar
Underground Oasis opens up in London
American shoe brand Vans launched its latest project in the famous Old Vic Tunnels, right under Waterloo Station in…
Urban Radar
The Bus Stop, literally
As part of the "TRANSIT - Creative Placemaking with Europe in Baltimore" initiative, launched by non-profit…
Outdoor is in
McDonald's now accepts money, cards and cans!
McDonald's brought to Sweden a creative way to promote sustainability. They collaborated with DDB Stockholm on a…
Urban Radar
An index in the street to find your way around
Iranian designer Mojtaba Raeisi created the prototype of a street furniture providing information about businesses and…
Focus
Towards the energy-efficient city
As sustainable development has become a major global issue, cities around the world are more and more willing to reduce…
Outdoor is in
A mysterious vending machine to reward physical activity
Nike recently managed to create a huge buzz on social networks by organizing a treasure hunt in downtown New York.The…
Facts & Figures
NFC transactions to reach 53.8 billion EUR by 2018
In its latest report dedicated to the mobile and online payment market, European think tank IDATE forecasts a…
Outdoor is in
The 3-D poster
To celebrate the 30th edition of the Malmö Festival, Stockholm-based creative agency Snask created a giant poster made…
Outdoor is in
A giant talking inflatable balloon
As part of the promotion of the forthcoming video game "Sunset Overdrive", Xbox teamed-up with Twofifteenmccann agency…