Vélo'v® in Lyon: a record breaker with 30,058 rentals in one day

Paris, October 16, 2006 - JCDecaux (Euronext Paris: DEC), the number one outdoor advertising company in Europe and Asia-Pacific, and the number two worldwide, announces that Vélo’v®, the self-service bicycle system installed in Lyon and Villeurbanne in May 2005, broke a new record for rentals on 12 October, during a partial public transport strike.

With 30,058 rentals, Vélo’v® proved once again that it is not only complementary to public transport within the framework of Grand Lyon’s multi-choice-transport policy but it is also a substitution solution during strikes.

• Each of the 2,560 Vélo’v® available played it’s role as individual public transport by carrying 12 different cyclists throughout the day. The 69,000 subscribers and 3,091 users who bought weekly cards on this occasion saw their needs fulfilled and the peak of activity was absorbed thanks to the reliability and quality of the maintenance of the system installed by JCDecaux.
• These are the guarantees which have led Brussels, Aix en Provence and Marseille to adopt the service which was created, developed and is managed by JCDecaux, the world’s number one self-service bicycle provider and candidate for the Paris tender.