JCDecaux enters the Qatari outdoor advertising market

• JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company in Europe and Asia-Pacific, and the number two worldwide, announced today its first move into the Middle East through a joint venture agreement with Qatar Media Services in order to provide the City of Doha with outdoor advertising furniture and displays. Following this agreement, the Joint Venture called QMS Decaux will be equally owned by JCDecaux and by Qatar Media Services and will manage all outdoor advertising activities in Qatar.
• Qatar Media Services (QMS) is the exclusive media representative for Qatari media such as television, press networks and outdoor advertising.

His Excellency Saad Al Mohannadi, CEO of Qatar Media Services said: “Media is the heart of each country and plays major role in economy and industry , specially in a country like Qatar which is booming by all means.. Qatar Media Services has made a historical joint venture with JCDecaux .We see big opportunities for growth in Doha .We are convinced that JCDecaux is the right partner for ensuring that these opportunities materialize.”

Jean-Charles Decaux, Chairman of the Board and co-CEO of JCDecaux said: “Thanks to its energy reserves and to an ambitious development plan, Qatar is a market which has a great potential for economic development. With Qatar Media Services, we would like to make Doha our showcase for the Middle East so that the region can benefit from our recent innovative outdoor advertising solutions ”.