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New paths for the roads of tomorrow

Transportation news feeds are filled with tech innovations and new start-ups willing to improve our daily mobility…

Swimming is back in town (it’s still summer!)

Among other natural elements, water surely is one of the most appreciated in cities – or even a symbol, as the famous …

How cities deal with the climate change risks

According to the non-profit organization “100 Resilient Cities”, urban resilience is the ability of individuals,…

Outdoor is in

A shadow with big round ears...

Wishing to promote its "Show your Disney side" campaign and spread a little magic in the middle of the winter, Disney…

Outdoor is in

Art taken from street to space

INSA is an American street-artist and designer who became famous for his “GIF-iti” concept, mixing physical and virtual…

Outdoor is in

A virtual trip to the U.S.A.

Willing to promote its flights between Europe and the United States, British Airways launched an innovative outdoor…

Outdoor is in

Giant lampshades to illuminate Quebec City

A year ago, we spotted the 70 “speech bubble” colored lamps inspired by comic books that were installed along Montreal…

Outdoor is in

Riding on a logo!

As part of its latest campaign "Movement is happiness", Coca-Cola partnered with Brazilian agency WMcCANN to create a…

Outdoor is in

Nordic atmosphere in Paris

Willing to celebrate the official visit in Paris of the royal couple of Sweden and promote its sustainable development…

Outdoor is in

A colorful knitted double-decker

As part of a campaign aiming at promoting its brand new visual identity and celebrate "truly original everyday…

Outdoor is in

A fashion show in the air

Not a day goes by without an innovative or creative project involving drones. Brazilian menswear brand Camisaria…

Outdoor is in

OK Google: "I love NYC"

Google has released a new campaign to promote its rebranded mobile app “OK Google”. It’s clever and straight to the…

Outdoor is in

Nescafé locks its love in Croatia

Nescafé has come up with a very interesting social media campaign. The brand partnered with Croatian advertising agency…

Outdoor is in

Sao Pãulo recycles in exchange of cell phone credit

Unilever Brazil and advertising agency JWT came together to launch an eco-friendly idea that will motivate people to…

Outdoor is in

Sydney got milk?

Devondale, Australia’s number one dairy company partnered with marketing agency Maverick Marketing and Communications…